Tennis Anyone?

Anyone up for a game of tennis?  Now that Wimbledon is over, it’s time to dust off that racquet and start practicing.


McCall’s magazine cover, September 1929.

I hope you’ve been remembering to use your face cream on a daily basis.  You’ll need a delicate, clear complexion while on the court, plus you’ll have the added benefit of smelling like honey and almonds. A bottle only costs 50¢.

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Advertisement in Ladies Home Journal, July 1913.

You will need a proper tennis outfit.  Luckily, there are many styles available from which to choose the best look.

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Advertisement for Pictorial Review patterns in Pictorial Review, August 1915.

This sporting outfit works not just for tennis, but golf as well. The blouse is made of white galatea and the skirt is made of striped ratiné. The pattern to make this outfit only costs 25¢.

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Advertisement for McCall’s patterns in McCalls, May 1930.

This outfit has a Parisian flair to it, so you’ll look great whether on the court or just socializing at the country club. Pleats are the “in-thing” in French fashion, and now they are showing up in sporting clothes.  The embroidered pockets are sure to be noticed.

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Thelma Mortimer illustration for a Butterick Patterns advertisement in Women’s Home Companion, June 1937.

This tennis outfit is unique with its fashionable slit sleeves.  These sleeves are a new way to prevent sunburn without restricting your arm movement.

Now, after playing tennis for a few sets, you’re bound to get hungry.  Make sure to bring a sandwich of Underwood Deviled Ham with you.  That should give you enough energy to play a few more sets.

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Advertisement for Underwood Deviled Ham from Ladies Home Journal, July 1911.

Just make sure you don’t eat too many sandwiches.  You’ll want to save room for the cake afterwards.

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From an article in Ladies Home Journal, July 1911.


  • The Thelma Mortimer illustration is from the Charles Craver Collection of tearsheets featuring popular American magazine illustrators from the early to mid-2oth century.
  • The magazine advertisements and articles are from the Periodicals Collection.

About the author

Andrea Degener is the Visual Materials Processing Archivist in the department of Special Collections at Washington University Libraries.